Senior Social & Community Manager
Contract • Remote • Reports to Founders/Brand Lead
This role is for someone who treats social like culture, not marketing — and can turn community into a fandom.
What You’ll Own
You’re the engine behind NATPAT’s daily momentum across TikTok, Instagram (Reels/Stories), and YouTube Shorts — plus the community layer that turns viewers into repeat buyers and loud superfans.
What Success Looks Like (Your Scoreboard)
- Consistent growth + engagement across short-form platforms
- More UGC posted about NATPAT (not just by NATPAT)
- Viral/near-viral hits through trend timing + format mastery
- Founders showing up on-camera with “creator energy”
- A community that comments, shares, and participates like it’s a club
- A creator pipeline that’s always moving
What You’ll Do
Daily
- Trend intel + NATPAT-ready post concepts
- UGC mining + remixing
- Comment + DM culture in brand voice
- Creator outreach + pipeline management
- Drafts always ready across platforms
Weekly
- Founder filming pack
- Performance recap & learnings
- Community challenges
- One weekly creator activation
Monthly
- Superfan program
- New format experiments
- Launch storytelling arcs
You’re a Fit If You…
- Are obsessed with short-form culture
- Can turn “meh” footage into something shareable
- Write like a creator with fast, punchy hooks
- Know how to make founders look natural on camera
- Love community building
- Move fast and test often
Experience We Love (not all required)
- Managed TikTok/IG for a DTC or creator-led brand
- Community-led or UGC-first growth history
- Strong editing workflow
- Creator sourcing + relationship management
How to Apply
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